OUR FOUNDER
Alfred Lamb, the purveyor of the smoothest, finest rums since 1849, is known as ‘the name for rum’, meaning the quality standard to which other rums aspire. At a time where others crudely squeezed sugar beets to make their rums, Alfred fought to define his rum as the spirit distilled from pure sugar cane. Today, we continue to make Lamb’s with genuine Demerara rum that delivers a smooth and mellow flavour.
THE BOTTLE
The hexagonal bottle of Lamb’s is vastly different and infamous across Canada. Legend has it that Alfred used the same bottle shape we have today for his rum because it wouldn’t roll off the table on a ship and it could be stacked on its side for storage. Now that’s ingenuity.
NEWFOUNDLAND'S CHOICE
Newfoundland is Lamb’s Nation. Lamb’s Palm Breeze is the number one selling spirit across the province, outselling the closest competitor 5 to 1*. In fact, Lamb’s has been the best selling spirit brand in Newfoundland for over 30 years. You can be sure to find us every summer at the George Street Festival in St. John’s.